Reef starts making footwear out of Southern California in 1984 which becomes popular with surfers and eventually grows into one of the largest beach-footwear brands in the world.
in Popular Culture
Surfing and the culture surrounding it become more widespread and popular with the release of films like "North Shore" and "Fast Times at Ridgemont High" that have depictions of surfing in their plots.
"Fast Times at Ridgemont High" becomes a worldwide success and is still celebrated for its depiction of Southern California surfing culture of the 1980's.
